The Increasing Market Presence Of Studds Accessories In The Ride Gear Segment

The two-wheeler helmet market has been rapidly growing in India, and we’re already the largest two-wheeler helmet manufacturer in the world. Not only do helmets protect from accidents or injuries, but they are also the epitome of a lifestyle statement for the rider. Studds Accessories, India’s most renowned helmet manufacturing company, is in the limelight because of its growing presence in the ride gear segment. The company recorded a total net worth of Rs. 3108.06 million in March 2022. The company has over 1000 suppliers and 660 plus domestic and international dealers. Apart from the ride gear segment, the company is also performing well in the grey market, which entices investors to invest in Studds unlisted shares. Before investing in its unlisted shares, you must know the reason behind the growing market presence of Studds Accessories in the ride gear segment. 

Let’s get started from scratch. 

Studds Accessories: Details About The Company

Starting its journey in 1983, Studds Accessories is one of the famous manufacturing companies of helmets and motorcycle accessories in India and across the world. The company offers a comprehensive range of two-wheeler helmets and accessories with its state-of-the-art manufacturing facility, which delivers more than 130 lakh helmets annually. In 2020, the company set up Rs. 160 crore manufacturing plant in Faridabad, Haryana, which is spread over an area of 5.5 acres. 

Besides producing famous motorcycle helmets, the company also manufactures bicycle helmets for the domestic markets. Presently, the company has over 26% of its share in the ride gear segment in India, exporting helmets to more than 50 countries, and is planning to ramp up the export in the future. The omnipresence and quality products of the company make its unlisted shares valuable in the grey market. As a potential investor, if you want to diversify your portfolio, investing in Studds unlisted shares would be your best option. 

Reasons For Growing Market Presence Of Studds 

Studds Accessories has made a robust presence worldwide with its unmatched, state-of-the-art, and affordable two-wheeler helmets and accessories. Today, the company has a wide presence in over 50 countries across the globe, including Europe, Latin America, the Middle East, and Asia. Let’s discuss the reasons contributing to the company’s increasing presence in the ride gear segment worldwide. 

Style, Design & Quality Products 

Today, Studds Accessories is the top lifestyle choice among customers when it comes to two-wheeler helmets. The company has been focusing on the style, design, and quality of the products along with the safety of the customers, as stated by Sidhartha Bhushan Khurana, Managing Director, Studds Accessories. The products have been used by over 50 million customers worldwide as the company ensures road safety. 

Use Of State-of-the-Art Technology 

Studds Accessories uses the latest technology to manufacture two-wheeler helmets for its customers. The company uses high-quality UV-resistant polyurethane to make the helmets more attractive, along with enhanced safety features. The anti-static moisture-controlled fabric in the helmets helps reduce friction, enhancing the rider’s comfort. 

Robust Competitiveness 

Apart from other helmet manufacturing companies in India or worldwide, Studds remains competitive in the ride gear segment market. In the past three years, the company has launched 16 new innovative products, including the Urban Super D1 Decor helmet, Ninja Elite Super D5, and an Exclusive Brand Outlet In Delhi, to name a few. Also, the company offers seven different sizes of helmets, giving customers a wide range to pick from.  

Key Financial Performance Of The Company

Since its inception, Studds Accessories has been a growing company with positive revenue growth except for the Covid-19 phase, which impacted the business worldwide. During FY 21-22, the company’s revenue increased by 15%, which was Rs. 484 crore compared to Rs. 420 crore last year. The EBITDA of the company also witnessed some hike and stood at Rs.103 crore in FY20. In the fiscal year 21-22, the company sold 59 lacs helmets across the world. As per the statement of the company, 80% of the revenue comes from domestic sales and 20% from exports. In FY22, the company recorded $4,500 million in revenue. The company’s positive financial performance has opened the door for investors to invest in its unlisted shares. 

In addition, the company filed for its IPO with SEBI in 2018; however, the date for Studds Accessories IPO is not yet released. Investors can trade in its unlisted shares in the grey market. Studds unlisted share price currently holds a fair price of Rs. 815. If you want to make your trading seamless, connect with India’s best online broking platform to buy unlisted shares. Stockify is here to help you sail through the trading journey of unlisted shares. Connect today. 


  1. How to buy Studds unlisted shares?

Ans. The process of buying Studds pre-IPO shares is straightforward, especially when you buy them through Stockify. Here experts will help throughout the process. 

  1. Is there a minimum lot size for buying Studds unlisted shares?

Ans. The minimum lot size for buying Studds pre-IPO shares depends upon market conditions and demand & supply factors. To know more about it, connect with experts at Stockify. 

  1. What are the factors that define the Studds unlisted share price? 

Ans. There are multiple factors that determine the Studds accessories share price. These factors include the latest transaction on the same stock, valuation level, last funding round, and others affecting the company’s unlisted shares. 

  1. Are Studds Accessories share prices regulated by SEBI?

Ans. The trading of unlisted shares is regulated by Securities & Contract Regulation Act 1992. This act comes under the SEBI prereview, and SEBI regulation becomes applicable when the company’s stock gets listed on the stock exchange. 

  1. What is the current Studds unlisted share price?

Ans. Studds Accessories share price today is Rs. 815. However, the price keeps fluctuating based on market trends and the company’s financial performance.

Table of Contents

Studds Accessories has a presence in more than 50 countries worldwide, making it the most valuable helmet manufacturing country. Read here what contributes to its increasing market presence.


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Piyush Jhunjhunwala
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Rahul Khatuwala
Rahul Khatuwala
Ex. Wipro & Finaco Founder
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