Craft Beer-making company Bira has now raised $25 Million from its existing investor Kirin Holdings. This funding was through ECB(External Commercial Borrowing). With this Bira 91 has raised a total $ 50 million in the last 3 months. Their previous funding was from Tiger Pacific amounting to $ 25 million.
How is this fundraiser going to happen?
- Bira’s Board of Directors has approved the funding to happen in 2 tranches of $ 12.5 million each.
- As per the regulatory filings, funds will be rolled out based on their loan agreements.
- Bira has also given an option to Kirin Holdings to convert their borrowings into Series D CCPS(Compulsory Convertible Preference Shares).
Bira 91’s Funding History
- Tiger Capital has acquired a 4% stake in Bira 91 valued at $600 million pre-money.
- The craft beer brand has raised $350 million to date(including a $70Million round led by Kirin Holdings on November 22)
- According to The Kredible, Peak XV (Sequoia Capital) was the largest shareholder in Bira with 24.83% holding. Kirin Holdings was the number two holding 21.25% shares of Bira.
Bira’s Business Model
Bira 91 is an Indian craft beer brand. Their beer is made of Wheat, Barely, and Hops. Producing a range of beer variants including Bira Blonde, Gold, Bira White, and Boom Super Strong. They operate in over 1000 cities across 25 countries and have six beer manufacturing units in India.
Bira has had massive success in India due to its unique taste that is low on bitterness. Many Indian Bars and restaurant owners saw a jump in Bira’s demand. Word of mouth increased their market share more than traditional marketing could achieve.
Bira’s Financial Performance
Bira Managed to touch a revenue of Rs 848.7 crore in FY 22-23. This growth was slow as compared to Rs 726.5 crore in FY 21-22.
Bira’s revenue from beer sales was 98% of total operation revenue. This increase by only 13% to Rs 807 crore. The remaining sales came from non-alcoholic products and scrap sold during FY23.
How To Purchase Bira Shares?
The Bira share is not listed. But it is being actively traded in the unlisted market. The sudden surge is mainly due to increased funding and growing investor trust in this beer brand.
This can be the right opportunity to invest in trending unlisted shares like Bira and increase your wealth by playing on the current bira share price. Stockify reduces the barriers to entry into blue chip stocks and helps you gain before they get listed in the Indian stock market.
Connect with our professionals to learn more.
